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In my years working in professional website design and website development, I’ve seen a number of different marketing tactics employed, some effective and some not so effective. What I’ve learned is that email campaigns, if designed effectively, can capture lost sales. Some of the best marketing ...
read moreMarketing tactics are a dime a dozen, some are effective and some do more damage than good. When you are in the start-up or redesign phase, working with a website design company, it’s a great time to review your policies regarding shipping to see if you can transform those policies into sound market...
read moreYour Website Development Company can Make or Break a business to consumer Company Many e-commerce websites have failed, but statistics show that online shopping is still thriving, especially in the United States. The business to consumer market is alive and well. Expert market studies reveal t...
read moreAre your customers abandoning their shopping carts prior to closing a sale? If so, you need a professional website design company to review your site and to provide website development services to ensure that your shopping cart system is effective in closing sales with your customers. Online shop...
read moreRemember that old television series “The Twilight Zone”? It featured sci-fi fantasies that metaphorically demonstrated people’s hopes, fears and despairs. The actors would be cruising along enjoying a somewhat normal life and then suddenly they entered “a new dimension” where everything was confusin...
read moreIf you feel like your website design company is speaking Greek, you’re not alone. We web designers use web design technologies day after day and we’ve developed our own little language that often leaves the real world completely clueless. After working with several clients that seem oblivious to wha...
read moreThe purpose of search engine optimization is not solely to generate traffic to your website. The true purpose is to generate quality traffic to your website that results in sales. Therefore, the techniques a website development company uses for search engine optimization must take into consideration...
read moreIn the online world, the value of selecting the correct keyword for your website should never be underestimated. Relevant keywords can generate qualified traffic to your website which translates to increased revenue, improved profit and thus, a greater return on investment. The nature of the search ...
read moreOptimizing a framed website can be challenging, but contrary to popular belief, it isn’t terribly difficult and it certainly isn’t impossible. In order to explain how to optimize a framed website for search engines, I will provide a clear explanation of what a framed website is and why framed websit...
read moreOne of the big dilemmas when designing a website can be whether or not to use flash. In this article I'm going to go over the goods and the bads in hopes to help you make an educated decision. For those of you that are thinking "What is flash?" it's basically animation on your website. Our me...
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