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More materials by author - Page 1

in Web Promotion
Pay Per Click Advertising

Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization cam...

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in Web Promotion
Analyzing Website Traffic

Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.

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Evaulating Website Performance

Setting up a website is the very first step of an Internet marketing campaign, and the success or failure of your site depends greatly on how specifically you have defined your website goals. If you don't know what you want your site to accomplish, it will most likely fail to accomplish anything.

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in Web Promotion
Monitoring Search Engine Positions

Editor's Pick in Web Promotion, October 2006
This very fine article explains the necessity for Monitoring Search Engine Positions. The author then tells you how to monitor, anticipate and react to Search Engine changes that could drop your websites position disastrously.

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in Web Promotion
Paid URL Inclusion

Editor's Pick in Web Promotion, October 2006
In this article you will get a concise presentation of all the various concerns involved with a paid URL inclusion to a Search Engine. The costs and benefits of this approach are weighed for different situations.

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in Web Promotion
Increasing Link Popularity

Search engines are the gateway to the Internet; they are the first tool that potential customers use to find the products and services they need. This is why link popularity is so imperative. If the customers do not find your website, you have no possibilities of making any sales.

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