Link/Anchor and its Role in Effective Search Engine Optimization

Link is often recognized with term " hyperlinks", enabling an object/string in your documents for being clicked. At the time of the objects/strings being clicked will open a new document on your web page. Also, a link can be used to link at a downloadable files.

It is easy to make a link from an image or a text. Link tag is early with < A> . < A> tag is used by HTML to make a link to another document in web, including zip files to make a downloadable files, while its attributes, href is used to define link location.
There are 4 types of links:

Relative link
Absolute link
Link to e-mail
Link in the same document

Both relative and absolute link can be used to make downloadable files. All you have to do is Zip your files. You will need WinZip program to do this. If you do not have it yet, please download it now from their site.
This program will help you to compress your files size too. Hence, after zip your file with WinZip, you will have *.Zip files extension.
The next step is making a link (both relative or absolute link will work) to the Zip file.
Your file now is enable to be downloaded, and it will work automatically once visitors click the link(s).
Tips: We do recommend you to make self extractor files from zip files since your visitors may not have WinZip program yet. Making exe files will much help your visitors who do not have Winzip program yet to extract downloaded files from your site.
To do this, right-click your zip files and then select create self extractor. Winzip will do the rests.

Definition:

Relative link
Relative link is a link in web page that is used to connect or open another web page in the same web server or in the same computer.
The tags are:
<A href="index.htm" title="free html tutorial">Home</A>
When Home link being clicked, index.htm file will be opened.
Following is the example how to make a downloadable file:
<A href="tutorial.zip" title="free html tutorial">Free Download Tutorial</A>
When Free Download Tutorial being clicked, the tutorial.zip will be saved in visitor's computer or visitor's disk.

Absolute link
Absolute link is used to connect to other web site's or another url's page or documents.
The tags are:
<A href="http://www.1free-html-tutorial.tripod.com/index.htm" title="free html tutorial">free html tutorial Homepage</A>
To make a downloadable file from this kind of link (that is if the zip file in other url ) is also enable. Followings are the examples:
<A href="http://www.1free-html-tutorial.tripod.com/tutorial.zip" title="free html tutorial">Free Download Tutorial</A>

Link to e-mail
This link is used to make a link to email. Following is the example:
<A href="mailto:admin@1free-html-tutorial.tripod.com" title="free html tutorial">Contact Us</A>
Then when Contact Us being clicked, visitors will linked to free html tutorial admin.

Link in the same document
Commonly, a kind of link like this is used to arrange FAQ or it is used if the HTML page is too long or too much paragraphs. Hence, placing links in the same document will make easy guidance. Followings are the procedures how to make Link in the same document:
There are Attributes inside a link tag which tell it where to go to.

The attributes are placed among <> tag.
1) Specify the name of location to go to when a link being clicked.
Following is the example:
<A Name="tutorial_links">This is the location where the cursor to go to. This section is called Tutorial-Links.

2) Make a link in any section of document. The procedure is just as the same as making relative link, with the exception that in href attribute, it has to be started with "#" sign.
Following is the example:
<A href="#tutorial_links">Go to Tutorial-Links</A>
Hence, when Go to Tutorial-Links text-link being clicked, the document will go to tutorial_links section.

Important: Links are also so much help in enriching your web pages with keywords or phrases keywords. To do this, simply in each link you've made include file name to go to by elaborating keywords or phrases keywords, and also include the title attribute with keywords or phrases of keywords too.