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XP People Logo Design

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Step 1.

To start off, create a new document in photoshop of any size, and fill the background with your designed background color. This type of effect works best on a light background, such as white or a pale grey.

Step 2.

Create a new layer by pressing Ctrl+ Shift + N on your keyboard, and name this layer "Base". Get out your Elliptical Marquee Tool ( image 1 ) and make an ovular selection near the center of your canvas as I've done here:

image 2

Next get out the Rectangle Marquee Tool ( image 3 ), hold down the Shift key on your keyboard, and add to our selection by creating what will be the upper body of our logo as I've done here:

image 4

Still holding down the Shift key on your keyboard, make another addition to our selection for our logo character's legs as I've done here:

image 5

Go to Select->Modify->Smooth, with a setting of around 7 pixels:

Note: The setting of pixels may need to be adjusted depending on the size of your logo design.

image 6

Your selection should be somewhat similar to what I have here:

image 7

Set your foreground color to #DEB32F, and fill this selection with the Flood Fill Bucket Tool ( image 8 )

image 9

Step 3.

Double click this layer, and apply the following blending options:

Stroke:

Note: you may need to adjust the "size" of the stroke depending on how large, or small your logo is.

image 10

Result:

image 11

Step 4.

Create a new layer by pressing Ctrl + Shift + N. Get out the Rectangular Marquee Tool ( image 12 ) again, and make a selection over the chest of our logo as I've done here:

image 13

Go to Filter->Modify->Smooth, and apply the same settings that you did in step #2, mine was a setting of 7:

image 14

Result:

image 15

Set your foreground color to white (#FFFFFF), get out the Gradient Fill Tool ( image 16 ), and set up the gradient fill tool with a foreground to transparent gradient as I have here:

image 17

Now fill this selection with a white to transparent gradient, from the top to about the third of the way down your logo's chest as I have done here:

image 18

Step 5.

Create a new layer by pressing Ctrl + Shift + N on your keyboard.

Get out the Elliptical Marquee Tool ( image 19 ) and make a selection as close to the exact same shape as the logo's head as you can possible do, as I've done here:

image 20

Now hold down the Alt key on your keyboard, and deselect a portion of this selection as I've done here:

image 21

Get out the Gradient Fill Tool ( image 22 ) again, your foreground should still be set to white (#FFFFFF), and your gradient tool, should still be set up with the foreground to transparent setting.

Now fill this selection with a gradient from starting with the top of the head, as I've done here:

image 23

Press Ctrl + D on your keyboard to deselect the selection.

Drop the opacity of this layer down to 50 percent:

image 24

Result:

image 25

Step 6.

Create a new layer, get out your Elliptical Marquee Tool ( image 26 ) again, and make an ovular selection as I've done here:

image 27

Get out the Gradient Fill Tool ( image 28 ) again, your foreground should still be set to white (#FFFFFF), and your gradient tool, should still be set up with the foreground to transparent setting.

Fill this selection with a gradient as I've done here, starting at the top of the head:

image 29

Press Ctrl + D on your keyboard to deselect the selection, here's how the entire thing should look so far:

image 30

Step 7.

Now we're going to group the layers together. To do this, first create a new layer, directly above our background layer, so that it is directly under the layer named "Base".

Now click on the layer named "Base" to select it, and press Ctrl + E to merge it with our previous layer.

This may seem pointless, however what we are doing is "locking" in that layer style so that it won't apply itself to any other layer we merge with this one.

So now go ahead and click on the top most layer of our logo, and press Ctrl + E four times to merge all of our layers together, so we have one solid layer with our logo design so far.

Step 8.

Okay, now press Ctrl+ J on your keyboard to duplicate this layer. Press 'V' on your keyboard to get out the Move Tool ( image 31 ) and position the duplicate as I've done here:

image 32

Press Ctrl + J on your keyboard again, to make another duplication of our logo, and position it as I have done here:

image 33

You can optionally merge these three layers together by pressing Ctrl + E twice on your keyboard, just make sure you are happy with the alignment of the three characters before doing so ;)

Step 9.

Okay, now we're going to add that fancy arrow to our logo, and it's good to go. There are only a few steps to create the little arrow, and here's how it was done.

Create a new layer by pressing Ctrl + Shift + N on your keyboard. Name this layer "Arrow Base"

Start off by getting out the Pen Tool ( image 34 ), now you want to trace the shape of our arrow onto. You do this by clicking on each of the corners that will be your arrow as you can see here:

image 35

After everything is said and done, here's how the shape looks:

image 36

Now right-click anywhere inside of the arrow shape, and choose "Make Selection":

image 37

Leave these settings default, and click "Okay".

image 38

Set your foreground color to #F77712, and fill this selection using the Flood Fill Bucket Tool ( image 39 ), result:

image 40

Step 10.

Double Click this layer, and apply the following blending options:

Drop Shadow:

image 41

Stroke:

image 42

Result:

image 43

Step 11.

Now we'll add the Gloss to our arrow. Create a new layer by pressing Ctrl+ Shift + N on your keyboard. There are many ways to add this gloss, but we'll use a Layer Group, or Masking Path.

Press Ctrl + Alt + G on your keyboard to Group this layer the "Arrow Base" layer.

CS and CS2 users, you'll want to right-click and choose "Create Clipping Mask"

Set your foreground color to white (#FFFFFF), and get out your Paint Brush Tool ( image 44 ), and set it up with a soft 20 pixels in diameter:

image 45

Now lightly brush around the north facing corners of our arrow as I have done here. Just don't go over-board with it, you should be able to do this with as little as two or three clicks.

image 46

Now Change the blending option of this layer to "Overlay" and drop the opacity down to around 60 percent:

image 47

Result:

image 48

Step 12.

Finally we'll add the finishing touches to our arrow logo. Go ahead and create a new layer by pressing Ctrl + Shift + N on your keyboard, and group it with the previous layer by pressing Ctrl + Alt + G on your keyboard.

CS and CS2 users, you'll want to right-click and choose "Create Clipping Mask"

Drop the size of your brush from 20 down to around 10 pixels:

image 49

And lightly brush around the very tips of the corners, this will bring out our gloss a little more.

And there you have it, our logo is finished, here's how the completed work looks for me:

XP People Logo Design Tutorial: Final Result

To see it in action, in a real world work environment please visit: www.helpmyhits.com.

I hope you've enjoyed following along with this tutorial, and that you've picked up a few ideas, and techniques. Try experimenting with these techniques with different colors, and on different shapes. As proven by this tutorial, you can use these tips and tricks on literally any shape imaginable. If you can't think of a logo shape to use it on, go ahead and try adding it to your favorite thick/bold font just for practice. It's fun to do, and looks great!




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