Getting Seen on Google

With blogs and new web sites being launched in their thousands every day, it's getting harder to get yourself seen in the search rankings. Unless you know the secret of getting friendly with Google, you're just another dot com among the millions.

Here's a quick guide to getting your site Google friendly and getting seen.

1. Put your blinkers on

Getting specific is essential if you want to curry favour and i.e. frequent crawls from the Googlebot

Think about the purpose of your site, what do you want to say/sell?

Now reduce you focus to one specific area that you know about and can write about regularly.

Internet marketing works almost in reverse to retailing via shops. Shops need to carry a good range of products to survive. Think about your local store - it probably sells sweets, drinks, tobacco, magazines, groceries, stationary, DVDs, paperbacks and more. It has to - or it would be your local store for long.

The first thing to understand in making a web site google friendly it that it has to be very different from your local store.

You web site has to be very narrow focused. So pick your narrow area say, for example, DVDs. Your site has to be about nothing but DVD. DVD are us. No drinks, no sweets. Just DVDs.

Now it's time to get more narrow still. Pick one area of DVD interest.

For example sports DVDs. No movies, no comedy's - just sports. Sports DVDs are us.

Narrow your focus right down to one key specific niche area.

If you want to sell real estate tips on the internet, you're going to have to choose one key are of the business that you know about and can write loads about.

Something like "How to buy a house without putting down a deposit." One key, useable and desirable tip, that will get people knocking on your virtual door.

2. Get writing

Get your fingers to the keyboard and tell 'em what you know. Writing articles is the best way to get people to come look at your site.

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All you need to do is keep a pad and pen handy and keep note of any article ideas and titles that comes to mind that tightly fit to the name and purpose of your web site. Then write them up and submit them to an article distribution web site like iSnare. Be sure to include a signature line with an appealing invitation for people to come visit your site, and remember to add your web site address, preferably as a link, too.

That's it! The more articles you write and distribute, the more you'll get seen.