One of the biggest challenges an organization faces is to stop thinking it's the center of the universe. Customers think that they are the center of the universe. Customers come to your website to get their needs fulfilled. They will only think you are great if you meet their needs...

"Stuckitis," for those unfamiliar with the term, refers to the condition of being "stuck." That's the condition that results when visitors encounter difficulties on your site or lack enough information to move ahead with their purchase...

If the language used on your web site is over the head of the average eighth grader, you're probably losing traffic and sales. This is not to say that your site's visitors are stupid, but they are easily bored and they have plenty of other options. Sites that are loaded with jargon or technical in.....

A well-designed website has many facets: gorgeous graphics, cool animations, drop-down menus, and of course, relevant content. Another important feature, often overlooked, is a good, solid navigation scheme.

Not all links are created equal. While all of your links may be important, you must sort and prioritize to come up with an effective navigation scheme.

Speed up your web site, make it easy for prospective buyers to find what they are looking for, make your web pages easy to read, and make it easy to contact you. Follow these tips to make your web site user friendly and increase sales.

Accessibility is not a new issue, but there is still a great deal of confusion out there about what makes a Web site accessible and why it matters...

It truly does pain me to see the number of "business" websites out there that just don't belong. If you conduct a search on Alta Vista for "home business tips," I guarantee you you'll see at least six out of the top ten listings that are breaking some of the most important web design rules, an...

Do you know what Mac friendly that means? When I started out I didn't. I knew what a Mac (short for Macintosh computer) was but I really didn't know what Mac friendly meant. One of my Costly Online Blunders ebook buyers pointed this out to me through a series of emails. Do you realize that .....

Web pages with readable text will generate more sales than fancy pages that are hard to read. Follow these design tips. Not only will your web pages be easier to read, but you'll keep potential buyers at your site and position yourself to increase sales. Keep Pages Short -- Especially Your Home ....