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In the past few weeks, I've become increasingly aware of a major problem among websites: It's very difficult to figure out what the site is actually selling. I've encountered this problem numerous times recently due to emails from people asking for advice on their websites. Unfortunately, when...
read moreYou have a flourishing business - everything is in its place. You just miss one important piece of marketing: an Internet Presence a website. Like everything in business, getting a website needs planning. Getting an effective website needs even more planning.
read moreWhenever singer John Mayer sings his romantic song, "Your Body is a Wonderland", I can't help but think of web sites and usability. As a usability consultant, I see the devotion to his lover, and the time he spent uncovering every detail of her being, as the way most web site designers think we a...
read moreIf you're in the market for a new website, one of the first things you'll need to do is hire a web designer. As in any field, there are good web designer and bad web designers, and it's important to know how to determine which is which. Here are 5 tips to get you started:
read moreThe average advertising agency fundamentally doesn't get the Web. Saatchi & Saatchi, BBDO Worldwide, J. Walter Thompson and Ogilvy are great advertising agencies. When it comes to managing their own websites, however, they are rank amateurs. They bring their print and TV thinking to the Web with em...
read moreThe home page of a Web site, Intranet or portal is the most important page. It should tell site visitors, what they can do precisely deeper in the site or at least inform them, what they may be able to expect. However, in most cases, the home page is just a compromise to satisfy internal politi...
read more1. Use .gifs rather than .jpgs. GIFs are smaller in size when compared to JPGs. 2.Use 'Height' and 'Width' tags for your images. So while page loading certain place is left for the images and visitor can go through the content while images are loading. 3.If you are using large images, slice ...
read moreLoading time: try to be below 20kb less number of images specify height and width of images Html with out erros WYSIWYG editors load up your html code. so try using text editor part of your html editors instead of visual editor Images Only home page: Say goodbye to images o...
read moreWhen it comes to websites, the details matter. Although many site owners believe the important thing is merely to get a website up, that's only a small part of the job. Efffective sites take a lot of planning--and a lot of concentration on the details.Of course, there are some site owners who obses...
read moreAre bloated images slowing down your web site and causing you lost business? Images comprise over 50% of the average web page so putting them on a diet is essential to improving web performance. One of the best ways to optimize GIFs and PNGs is to minimize the "bit-depth" or the number of colors w...
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