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One does not hire an architect to design a building until the function of the structure is clearly defined. First one needs to know what will go into it and what is to be accomplished within it. A restaurant business does not have the same needs as those of a machine shop. Why then, do so many ne...
read moreAlthough I've been working on web sites since 1993, it's only been in the last year that I've started playing around with video on the Web on my own sites and on some of the sites I've designed. Now that standard web connections are faster than ever, video is more accessible than ever. The fo...
read moreYou can create a website that attracts customers, not repels them, with a little common sense advice. Everyone wants an attractive professional looking website. But too often businesses think they need a GLITZY site with all the bells and whistles when what they really need is a functional site t...
read moreLike any other space, websites gather junk over time too. Before you know it, your whole website is slowed down and losing sales because of it. Its time to clear it out and ensure your website is working at its most effective and selling your products at every opportunity and not losing sales at eve...
read moreThe company logo is probably the most important marketing tool on your business card or on your website. It gives your company a competitive advantage and will help you achieve company goals. This is not the role of just any logo. You must have a POWERLOGO. This article tells you the eight crite...
read moreWebsite design has always been a fascinating area for me -- not entirely in the realm of graphics but also of flow, navigation, appearance, and content. I love to surf the web almost exclusively to learn about different feels and flavors. In the process of doing so, it amazes me to see how some site...
read moreWhen you are building your site, and try to test it in a browser, do you sometimes (or perhaps more often) get an error message telling you that your site contains a script error, and would you like to continue running scripts on the page - yes or no? If so, look at that screen before discounting...
read moreOn many sites, drop-down menus aren't a significant part of the design. However, they appear often enough that they deserve some attention. So exactly how should they be used? For an example of the kind of drop-down menus I'm referring to, check out the four menus at the top of this site: Logor...
read moreIf you take a look at the marketing materials of most Fortune 500 companies, you'll notice that they all have one thing in common: within each one, all of the company's marketing materials are similar in their appearance. There are elements of consistency that carry over between the company's ...
read moreMacromedia's release of the MX Studio essentially turned their entire web product line inside out and rearranged the molecules. Instead of separate products performing specialized tasks, the tight integration of the tools-Freehand, Flash MX, Fireworks MX, Dreamweaver MX, and ColdFusion MX-means an ...
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