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in Search Engine Optimization
SEOs Who Party Like it's 1999

Search engine optimization has come full circle in the last couple of years. Back in the mid 1990s it was easy to achieve high search engine rankings. Just tweak your META tags and site copy with keywords and submit. Then, as more and more webmasters started to catch on to META Tags, it became m...

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in Search Engine Optimization
What SEOs Expect From Their Clients

I've seen a lot of articles around lately about how to pick and choose a search engine optimization company. That's fine and dandy, but it often works the other way around in this industry. The most successful SEOs pick and choose their own clients. Good SEOs can spot a tire kicker from a mile off...

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in Search Engine Optimization
Rising Above The SEO Reputation

How many times have you seen an article referring to SEO (search engine optimization) as a "Black Art" or "underhanded", "manipulative", "sleazy", "deceptive", "sneaky" etc. I could go on and on but you get my drift. The thing is - our industry has a pitiful reputation which is being rei...

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in Web Promotion
Search Engine / Directory Indexing Times

Once your site has been submitted to search engines and directories, you must be patient! Keep in mind that search engines can take anywhere between one and 12 weeks to list your site, so you may not notice ranking improvements for a few weeks. Below is a table of approximate indexing times for t...

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in Search Engine Optimization
The 5 Most Common SEO Mistakes

Having been in the business of optimizing web sites for high search engine rankings for over five years now, I have come across a number of “optimized” sites that use search engine optimization (SEO) techniques that are just plain WRONG. Most of these sites were optimized by persons just startin...

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in Web Promotion
Search innovation looking for the average joe

Google's beta release of their desktop search tool was their shot across the bow of the USS Microsoft Search. Following hard of the heels of promising technology releases from Blinkx and Copernic, Google is staking their claim to the desktop search space. And Microsoft seems to have been caught fla...

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in Web Promotion
Google, Yahoo!, Pandora's Box And The Lottery

In the fall of 1990, the musical group Snap had a monster number one hit record called, "I've Got The Power." Nowadays, a search engine and a directory (AKA) Google and Yahoo!--number one and number two respectively, have "the power," and we handed it to them on a silver platter. The afor...

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in Search Engine Optimization
Choosing Keywords: What They Don't Tell You

Let me start off by saying that I am no web design expert but I have designed a few websites and the biggest challenge I found was choosing keywords. It seems like it would be easy but it is not. Choosing keywords and keyword placement is the foundation of getting indexed properly in search engin...

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in Web Promotion
Jump-start Your Link Building (without Getting Sandboxed)

Link popularity has been written about ad nauseum, but most articles address the subject from a perspective circa 2001. The available information usually focuses on topics such as reciprocal linking or the current price of a PR6 link. But following outdated link building advice is more likely to get...

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in HTML Tutorials
About Colors in HTML

You probably see a lot of things in HTML documents that look like random sets of characters and numbers. These items such as #FF0FF0 and #E1A0BB when used with COLOR and BGCOLOR tell the browser what color to display your text or background in. It is not my point to bore you with hexadecimal math,...

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