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in Web Promotion
Pay Per Click Search Engines

Are you taking advantage of the cost effective pay per click search engines? You can drive huge amounts of traffic to your site for just pennies per click. Even though some of the more general keywords have become more expensive, there are still plenty of good inexpensive ones left that will wor...

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in Search Engine Optimization
Robots.txt File

We all know search engine optimization is a tricky business. Sometimes we rank well on one engine for a particular keyphrase and assume that all search engines will like our pages, and hence we will rank well for that keyphrase on a number of engines. Unfortunately this is rarely the case. All the m...

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in Search Engine Optimization
What Search Engines Want From Webmasters

Self-proclaimed search engine experts have, over the years, touted all kinds of methods for ranking higher in search engines. This has included things such as hidden text, hidden links, meta tag stuffing, double meta tags, page stuffing, cloaking, redirect pages, bulk-quantity doorway pages, and oth...

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in Web Promotion
Yahoo Submitting Tips

Getting listed on Yahoo should be without doubt the most important mission on any Internet marketers mind. Yahoo is the biggest of all the search engines, well actually that's not true, you see Yahoo is not technically a search ENGINE it is a human compiled directory of websites and does not ha...

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in Web Promotion
The Worst Web Site Design Advice I've Ever Seen

Reading a recent article on the things you shouldn't do as you build web sites, the author stated, "Don't link 'out' unless you *want* your visitors to leave!" That might apply if you're building a one-trick pony, that is, a mini web site only designed to sell one product. For everyone el...

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in Web Promotion
Writing Newsletters - Tricks of the Trade

Follow 8 simple rules of thumb, and you'll soon be writing great newsletters and reaping the rewards. Company newsletters can be an amazingly successful marketing technique. Whether you want to up-sell or cross-sell, establish your brand or establish your authority, or simply reach a wider mark...

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