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Branding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product. It is a strong and consistent message about the value of your business.
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Editor's Pick in Web Promotion, December 2005
Could you use an extra 500,000+ visitors to your site each year? And there is a way to do it for free. The author of this article will share the secret of his success with you.
Reciprocal linking is an inevitable part of the life of any webmaster. Incoming links are valuable because the rankings in Google depend in large part on the amount and quality of these links, and because incoming links provide a steady stream of traffic.
read moreWe all know that to be a standard, and very distinguishing feature of the blogosphere. The problem with blog linking for most bloggers is that of developing a personal blog linking policy.
read moreOne person tells another, who tells another, who tells another and so on. You get the idea. Let's see how to make that an actuality.
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Editor's Pick in Web Promotion, December 2005
Do you use topic specific search engines in marketing your website? The author of this article claims that you should. Read to learn why.
Editor's Pick in Web Promotion, December 2005
If you are wondering why you are not getting much traffic being the top in these too search engines, read this reavling article about Overture's advertisement strategy.
Working in research and development for a large infomercial company, I had many opportunities to do large advertising campaigns with lots of different online advertising agencies and Internet marketing companies. I would literally go online for days researching companies and the types of advertising...
read moreRead through the hundreds of forums and bulletin boards on the internet and you will find dozens of threads centering on the lack of web site traffic. All the other remaining threads bemoan the difficulty of getting visitors to return long enough to buy something. Then there are the threads about th...
read moreI'm sure that you've had those Eureka! moments, too. When a piece of information suddenly helped you see or understand something that hadn't been apparent before.
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