Top Mistakes That Rookie Website Owners Make
With growth on the internet booming like it never has before, there has been a flood of rookie website owners that have experienced a number of issues in recent times.
If you count yourself among them, this article will highlight pitfalls that others have fallen into in the past.
By heeding the advice that follows, you can avoid making the same mistakes that others have committed in their bids for online success.
Not properly understanding the role of SEO
When designing their first site, first-time webmasters often misunderstand the role of SEO. The common prevailing view among these folks is that SEO is done when a site is launched, with no further adjustments being needed afterward.
These are just some common alternative facts that will cost you with SEO; rather than just building a bunch of links at the start and calling it a day, proper search engine optimization needs to be performed on an ongoing basis.
The links pointing to your site decrease in effectiveness as the years go by, requiring an ongoing program of link building, among other SEO efforts.
Choosing a web host that doesn't fit their needs
Choosing a host is one of the fundamental things that a rookie website owner has to do in order to get their site on the internet.
However, many don't consider their needs adequately when making their choice, and they often end up spending too little on providers that offer questionable reliability.
If you are about to open an e-commerce site, you will want to get with a host that will cater to your needs.
On the other hand, if you are simply looking to start a blog, going with a host that offers simple WordPress functionality will probably be all that you will need.
Spending too little on web site development
For all their faults, most new website owners realize that you need to stand out from the crowd in order to attract attention in today's internet landscape.
However, a strong desire to save money often leads them to purchase cheap WordPress themes or hire outsourcers at the lowest rates possible.
As a result, they often end up with a site that looks a lot like others out there on the web, or they have a theme that may have a backdoor built into it by dishonest creators.
Those that pay for the cheapest developers end up with a site with multiple glaring errors that stem from a lack of experience and poor communication.
By reading reviews to find quality themes and freelancers, and then paying a bit extra for their services, you will end up with a website that will save you from having to endure a massive headache later on.