Amazing Glamourous Text

First create a new document. I used 1500x1000 pixels and fill it with color of #542d87.

Now, time to add grid to our background. Create a new document with size of 4x4 pixels and draw a skew line by using Pencil Tool as on picture below.

Then go to Edit > Define Pattern and save it as pattern. After that go back to our main document and apply the Pattern Overlay layer style to get the next picture:

Ok, our background is already finished. Let's start with creating glamourous text effect. Get out the Horizontal Type Tool and write out something like 'Glamourous' middle of the canvas, then apply the following text character:

Now, we have picture like this one:

Well, the second thing to do is to find the elements we will use. I prefer to use these. Let's start mixing the curls with the type. First you will have to find the right 'ornament' for each letter you want. Then you will have to place it in a way that it follows the shape of each letter.

After that merge all curls to the one layer. Ok, now time to add some 'delicate' gradient to our text and graphics elements on it. Make a new selection with the Rectangular Marquee Tool.

Create a new layer and fill it with a white color, then press Ctrl+D to deselect chosen area and apply the Gradient Overlay layer style to get the next picture:

Now create a new one layer and merge it with gradient layer and press Ctrl+J to duplicate it. Select our curls and press Ctrl+Shift+I to invert selection, then press Delete to clear chosen area and deselect it with Select > Deselect. Then go to duplicated layer with gradient and make the same things, but this time make a word selection.

We use this method instead of applying Gradient Overlay layer style for each layer separate to avoid a shift gradient effect for layers, because theirs height and weight are different.

Then go to new layer with 'gradient' word and apply the Drop Shadow layer style to get a picture below:

After that apply the Outer Glow layer style to the layer with 'gradient' curls.

Now it's time to cut away parts of curls to improve the readability of text. For this effect go to layer with gradient word and select it with Select > Load Selection. Then go back to layer with gradient curls and cut out extra parts of it using Eraser Tool to get the picture as below:

Press Ctrl+D to deselect image. Pretty elegant text effect don't you think?