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May 24, 2024 in Color Theory

Color Psychology in WordPress Design

Color psychology is a fascinating field that delves into different colors' emotional and psychological effects on human behavior. In the context of WordPress design, incorporating color psychology principles can significantly enhance the user experience and drive desired actions. Whether it's encouraging users to make a purchase, subscribe to a newsletter, or simply explore your website further, the strategic use of color can make all the difference.

Sep 15, 2021 in Web Design Principles

How to choose the right colors for your brand

A strong visual brand identity is a driving force of potential success. Company colors can help you introduce yourself, stand out from the crowd, and become recognizable. You can always hire a designer or marketing specialist to craft a color concept. But you can also check out the best design bundle deals that will help you do this job on your own.

Apr 09, 2020 in Site Maintenance

Why Color Combinations are an Important Part of Your Logo Design

To be worth your investment in both time and money a logo has to be a magnet, attracting clients to your business like bees to a honey pot.

Oct 11, 2017 in Miscellaneous

8 Reasons Why Color Matters in Your Logo Design

How do you judge a product when you’re out shopping? Do you realize that designs and colors determine whether you’ll take a product home with you?

Jul 06, 2016 in Color Theory

5 Color Choices You Absolutely Must Avoid When Designing for the Web

The Web is becoming more visual all the time. Good content remains king, but that content had better be wrapped in an appealing visual package in order to stand out.

Apr 24, 2015 in Color Theory

Blow Up Your Website Conversions Using Color

Human beings make decisions based on their senses all the time, especially when it comes to online purchases. Of those senses, sight is the biggest decision maker for most. For that reason, the colors you choose for your website design can have the most impact on turning your website visitors into customers.

Oct 15, 2014 in Web Design Principles

A Web Designer's Guide To Color

Websites are obviously an extremely visual way of communicating with people, and color plays a very large part in that communication process. The guide we've put together here will lead you on a journey of discovery through color, and what it means for your web design efforts. Enjoy!

Feb 10, 2014 in Color Theory

10 Free Color Tools

Design is all about colors. Seemingly, it's very easy to choose colors that go well together. However, after a while you get stuck and it becomes so difficult to find a color that matches the other colors you have so carefully picked. In such cases color tools are of great help.

Sep 04, 2025 in Miscellaneous

From Pixels to Products: Why Tech Needs More Design Thinkers

In today’s fast-paced digital world, technology companies are racing to launch new products. Yet, despite constant innovation, many products fail to connect with users in meaningful ways. Businesses with strong design practices outperform their competitors by nearly double in revenue growth. This fact raises an important question: why are so many tech companies still struggling to deliver products that people actually enjoy using? The answer often lies in how design is viewed inside organizati...

Aug 11, 2025 in Web Design Basics

Why Good Design Sells: The Role of UX in Ecommerce Success

Even in its glittery 2004 form, ASOS nailed a few timeless UX principles. The discount banner in the center? The “bestsellers” column? And the safety banner at the bottom? These elements weren’t just decoration; they were conversion tools. The layout may feel outdated now, but the psychology behind it still holds up. That’s the magic of UX: when it’s done right, it transcends trends.

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