1. Convenience for customers Using the Internet to search for businesses and products is much easier and faster than scouring through the Yellow Pages.
2. Provides greater exposure Your website will be visible EVERYWHERE. You will no longer be tied to the limited geographic exposure of phone book entries. Also, more and more consumers are using the Internet to find businesses and the products/services they need - people can’t purchase your product or service from you if they don’t know you exist.
3. Say so much more You can say so much more on a website than you could in any print advertisement, Yellow Pages entry, or TV/radio advertisement. There are no space restrictions or time restrictions on a website, so you can say as much as you want.
4. Inexpensive, effective advertising Your customers will have a better knowledge of your products or services, as they are able to research your products or services in their own time, instead of having to rely on a furiously paced TV or radio ad to gather the information they need.
5. Saves money You can save money on printing and postage costs for brochures, coupons, flyers, specials, newsletters, and other mailings.
6. Always available Your website is available 24 hours a day, 7 days a week. When you are unable to answer the phone, you can be sure that your website is available to answer your customers’ questions for you.
7. Saves time The
time that you would have spent on the phone answering customers’
questions can now be used to invest in growing your business.
Richard Wassell is a the website maintenance specialist. If
your website isn't getting results, his Regular Website Maintenance
program will keep your site constantly updated and exciting. Your
visitors will love it, return often, and BUY MORE from you. Learn more:
More Web Design Basics: 
