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in Web Promotion
What Is Content? - Part 1

Browse any webmaster forum or read web tutorials and you will find that nearly all the experts these days recommend that you have lots of good content on your site. Sounds like good advice, doesn't it? But what does it mean?

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in Search Engine Optimization
Being A Proactive SEO

Search Engine Optimization, or replace last word with Marketing, Ranking, Positioning, or Promotion. Also known as (in varying degrees) as Web Marketing, Online Marketing, Internet Marketing, and/or eMarketing is a process by which the end goal is to generate "more exposure"...

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in Web Promotion
Evaluating A Search Engine Friendly Shopping Cart

The objective of any shopping cart or e-commerce system is to allow visitors to shop on a business site for products they want. Not all search engines are created equal with equal capabilities. Some search engines are able to navigate through dynamic sites while others are not...

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in Web Promotion
Proper Directory Submissions

Part of the overall process of submitting one's website to the search engines is getting your site listed in the top directories. Directories are different from standard search engines in that a search engine will query a database of indexed websites before it produces results and a directory is a ...

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in Web Promotion
Understanding PPC (Pay Per Click)

For the beginner, understanding PPC (Pay Per Click) services can be utterly confusing. With so many search engines to choose from, and so many options within each one the learning curve is quite substantial. So why would anyone go to the trouble?...

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in Search Engine Optimization
Keyword Selection Strategy

Keyword selection is one of the first steps in implementing a search engine optimization strategy. It goes without saying that if you select and optimize for the wrong keywords, your overall optimization campaign is worthless...

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