A proliferation of hosting setups run by kids out of their
dorms or by hobbyists from their basements, as cash cow part-time
operations, have had the effect giving the hosting industry a bad name
mainly because of the poor service that has been on offer.
stories abound from web site owners who made the mistake of casually
signing off their e-commerce operations to the mercies of poor hosting
Still the proliferation of hosting services has had the good effect of dramatically bringing down prices.
the obvious disadvantage of low prices on the other hand has been that
it has kept away many real professional companies from entering the
industry. This has meant that services from many companies have
remained poor and below acceptable standards.
In some cases this
has cost some e-commerce entrepreneurs dearly in terms of lost
revenues. For example how do you recover traffic that you spent dearly
to generate only to have them miss your site simply because the site
was down for one reason or another? Or even worse, because it took too
long to load and they clicked on to somewhere else?
This is the
reason why smart web site entrepreneurs are taking a closer look at
their web host or web hosting provider these days, realizing that it is
a very critical area of their operations that they cannot afford to be
casual about. The host impacts directly on their success and ultimate
But this is not to say that all small operations
are bad. To be fair there are some dedicated web hosts who’ve offered
excellent hosting facilities that would rival those of any bigger
player. Many successful e-commerce web sites owe their online success