Let's talk about SEO

I am a SEO specialist and today I will talk about SEO (search engine optimization). I think everyone knows what is SEO. Search engine optimization contain two parts, SEO on page and SEO off page!

SEO OnPage: - This part contain optimization on website, on text, on source code, meta names and other important elements! Now think ok a webpage who sell sport shoes. Without Seo the page not exist, think about how much we sell if we are in the first page or on Page 10. Before us exist more 90 page who sale sport shoes. Before to start we need to make a research to see what keywords have most searches! You can find this with Google AdWords: Keyword Tool!

Now you need to buy an domain with our keywords in it (sportshoes.com / sport-shoes.com)! Maybe you think the last domain is not so good but we have two keywords there. After this step we need to create the site, a site who doesn't have more than 100kb. The page he need to be created on the standars, here we talk about VALIDATE CSS and HTML!

We know the keywords and we need to create the text who have big density of our keywords: SPORT SHOES. You can calculate the density with TextAlyser webpage.

After this steps we write:

• the title: SportShoes.Com - Play your Sport with great Shoes.
• Meta Description we describe the page: SportShoes.Com - Play your Sport with great Shoes. Find the perfect shoes from our Brands: Nike, Adidas, Converse, Dada, Reebok
• Meta Keywords: sport shoes, shoes, nike, adidas (Here we need to write important keywords first)
• H1 - He need to contain our keywords
• Strong text - In content we put the strong tag on keywords. I indicate to make this step on the first and the last paragraph
• Italic text - Like strong tag we write keywords with italic
• Alt Images - Every Image he needs to have an description (ALT DESCRIPTION). Here we put our keywords. If we have an Image with a Nike Shoe in description we write Sport Shoes - Nike
• Link - I recommend to put a link on our keyword

On our page we create a sitemap but manually because we need to set the PRIORITY of pages. Normally the first page (index) is most important if we sell our sport shoes from it and there we have Priority 100%.

Now to have more relevance on Google and to have more keywords we make an Tag Cloud. He help us very much!

SEO OffPage: - Many people forgot about the importance on this steps. We need to create backlinks from page with big PageRank. If an client search on Google our keywords, the results is webpages with big relevance and this relevance contain The PageRank, backlinks, age of domain and others elements but not so importants.

Things to do for raise in PR and raise the webpage for Google:

• Include the webpage in Directories. Here we need to submit on a right category, where we have some concurent webpage. Is good because the others site have some keyword like us and we dont need visitors from directories because is not a source of visitors. To submit our site in Directories we need same description, i recommend to have 10! Yes, 10 different description with the big density on our keywords. Dont forgot about title, 10 different description with 10 different titles. I recommend to not submit your webpage in all directories in a day, you need to make 20 today, 30 tomorow and we make this because if we submit many in the first day we can be see like SPAM'ers and Google dont like this!
• Find Blogs where exist discussion about Shoes or Sport and comment there with our URL in the special form. Search forums and be active there, put a link in your signature. I recommend to search quality blogs and forums, where is trafic and activity.
• Social Bookmarking… Personally I use StumbleUpon, Digg, Reedit, Delicious and others site and I have great results. With this post I think to have 1000 visits.

You can promote your page on a radio, TV or make stickers with great design to atract people! If you print your adress on pencils and offer it free you will see the results

I stop here with this tutorial about SEO and I hope you raise on Google. Sorry for my english and because I not put images on every tips but I am very tired. If you need to promote your webpage, CONTACT ME! I know SEO and I have great results in my country! Search now on Google Photoshop Brushes and you will see on first page an link on this site! Thank you for your atenttion!