The Americans with Disabilities Act (ADA) is a legislation that was enacted in the US back in the year 2010 to protect the interests of people with special needs. The act requires all websites to be fully accessible by the disabled. If your website is not yet compliant with this act, it’s regarded as discrimination towards people that live with disabilities.

Logos are the cornerstone of every business, and every business website needs a logo. Statistics show that it takes 10 seconds to form an opinion on a logo and 5 – 7 views to recognize the logo. The first impression your logo makes must be a lasting one.

When it comes to web design, the only constant is change. Much like fashion, website design is also governed by trends that often have nothing to do with the content and the functioning of websites. One of the more recent trends that seems to gain a lot of traction lately is one-page - or pageless - design.

A well-made ad will capture your attention, even if it’s for a brand you didn’t think appealed to you. That’s because the people behind these ads understand what consumers like – ads that are bold, easy to grasp, and memorable.

The internet has changed how many things were done traditionally. It is driving business, networking, entertainment and access to information. Just name it, and you’ll find it on the internet. Therefore, the need and demand for websites is ever-increasing. There are also many web design companies and web designers helping people develop websites of their liking.

The fact that online visitors have become technologically savvy has made it even more essential to cater to your niche audience when you develop a website. Regardless of whether you are building specific sites for kids, adults, or elderly people will determine to a great extent the success of your website, which essentially means reduced bounce rates and drawing greater digital footfall.

Web tools and services can do your daily repetitive tasks or even help you build more emotional websites. Take for example the LayerSlider which will help you build an animation in minutes and put it on your website. Your visitors will highly appreciate it and for sure your engagement rate will increase. It’s super simple and such a web tool can do the trick for you.

In the early years of web computing, websites were only designed and made to be viewed using desktop computers. The evolution and changes in technology made desktop-only web browsing a thing of the past. Websites were created to have a one size fits all screen size. But with the introduction of modern computing devices, this can no longer be applied. Varying screen sizes have pushed web designers to adapt to a more responsive web design.

If your website doesn’t offer the fast and user-friendly experience your mobile visitors crave, you will end up with a very poor conversion rate. Online surfers are becoming more and more impatient as technology advances, and it means improving your website in terms of speed and functionality is crucial.

Here is a small guide that in Studio Up - Web Agency Milano we use to shape the method for a new website, useful when you’re developing it for you or for a business that pays for that.