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Running a small business is challenging. Around 20% of small businesses fail in their first year. Therefore, you need the right strategy and tools to survive the tough marketing conditions.
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The e-commerce industry has become one of the most competitive industries out there. Here, the speed of the website ad its performance play an enormous role. Today, it is not enough to only have an appealing offer. You have to put in a lot more effort if you want to stand out from the competition. You have to have a delicately planned and developed marketing strategy. But that is not all. You have to wrap it up into a visually appealing and useful tactic.
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Picking a marketing strategy can be quite a challenge. It is all about the specifics of the marketing strategies as well as the business you own. Let’s see how to make the right choice.
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Search Engine Optimization (SEO) keeps on changing. However, some principles remain unchanged. For instance, using the right keywords can still place your site on the search engines' front page. SEO can be intimidating, mainly due to the information overload and constant changes in the SEO algorithms. As such, y stay updated or hire SEO experts to increase the visibility of your site. Here are some helpful tips that can help you improve on SEO.
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When creating an E-commerce website or online store, we already know that it is imperative to consider a properly developed SEO strategy. But optimizing ecommerce sites for search engines is different to some extent from doing SEO for non-retail sites and usually known as technical SEO.
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Being decades now since Instagram hit the scene; it seems to have brought about tremendous rewards that arguably surpass Facebook, its older brother. Instagram has a myriad of benefits, from touching base with pals all around the globe to connecting people with their brands as they shop online. It's a convenient channel through which you can promote products and services, engage clients, and boost sales.
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Holidays are just around the corner and some people are already starting their holiday shopping. Due to the global pandemic, most people will turn to eCommerce stores for their holiday shopping needs.
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EO is a growing tool for earning top rank in searches and businesses spend more than $65 billion every year on SEO. With the help of an effective SEO strategy; enterprises have the ability to build rapid and user-friendly websites that can rank well on search engines.
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A call-to-action (CTA) has the power to get you massive conversions if you set everything up correctly. As a foundation, you need a strong website design that supports a proper placement for your CTAs. You also need the right color scheme and the right phrasing.
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You are probably working on developing your investment to launch your product. It means you must have done the market research to come up with a top-quality product that will satisfy your prospective clients' demand. That's a significant step. But how do you plan to market your product and make sales?
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