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Customer engagement is an essential metric for any online brand. According to one study by Gallup, fully engaged customers represent a 23 percent higher share in profitability, revenue, and relationship growth. In addition, 86 percent of buyers are willing to pay more if it means a better customer experience. These two stats are just some of the many data points that demonstrate the importance of engaging your customers.
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Leading global stats portal, Statista published an in-depth report detailing the importance of social media in e-commerce. The fusion of these two disciplines is known as social commerce, and it's driving online sales like never before. Effective use of social media to promote, buy and sell products and services is having an outsized impact on global commercial activity. Digital technology in the form of top-tier social media platforms and e-commerce sites provides near unlimited coverage for co...
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In this day and age, businesses need websites in order to generate interest among potential customers. As more people go online to buy the things they want and need, a website can help keep them engaged long enough so they consider making a purchase.
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The logo is an integral part of the brand identity of a business or brand. It can make or break your prospects in the market as it significantly impacts how potential customers perceive your brand, buying decisions, and overall attitude towards one of your products. A brand logo can help you convey your corporate message effectively if designed well. In this era of modern technology, logo designing is not a big deal anymore as you can create a logo easily even within minutes by using logo makers...
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Any company that wants to make itself known through the internet must have a web page that transmits an image that generates trust, has been developed with users in mind, and is correctly optimized so that search engines understand what their business consists of.
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One of the keys to a successful SaaS business is a well-designed website with a solid content marketing strategy that converts. The reason behind this is simple. You want to be an industry leader – and to achieve that, you need to establish yourself as the authority in your niche. You can do this by offering relevant information, providing value, solving your target audience's problems, or creating a resource database that will expose your software to new people.
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Are you trying to rebrand, revamp your site, or are you building your first website? Most likely, you have done a lot over the years in an attempt to present yourself in the best way possible to your potential clients. You may be trying to apply the same skills to create the kind of about page that you need to increase your sales.
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Online networking sites have been available for right around 12 years now. Yet today the attention lies more on forceful promoting and marketing, instead of charming clients. This is the most loved space of entrepreneurs who anticipate connecting with many clients through an exceptionally focused on methodology. What may appear to be anything but difficult to the untrained eye? There is really a mind-boggling recipe for which you need the administrations of a social media consultant.
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So, you have invested a lot of time in marketing and reaching out to the customers who have successfully landed on the landing page you intended, what next? Bringing your potential customers to the landing page does not ensure good conversions.
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Google's masterminds are hard at work enhancing the search engine's algorithms and user experience design. Google has an array of SERP features every business should know about. SERP is an acronym that stands for search engine results page. The aim of search optimization (SEO) is to get the business's content listed on the first couple pages of search results. Let's take a look at the most important Google SERP features New York internet marketing companies focus on.
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