
The Advantages of an Infinite Scrolling Website
Chances are that you've seen infinite scrolling on various websites with greater frequency. This scrolling technique is characterized by the dynamic addition of web content at the bottom of a webpage, each time a user scrolls down to the bottom of said webpage and nears what would be the end of the content. While it's been around for a few years, it's only been picking up steam as a design trend as of late.
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